I figured it out! I’m a Social Media Community Manager- wow!

Based on my research over the weekend, I have determined that I am more than a busy blogger, product reviewer, educated play date organizer and host of The Total Children’s Wellness Fair, I can summarize everything nice and tidy by just saying that I AM……<drum roll please>……… A Social Media Community Manager

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Social Media Manager is like a Swiss army knife. We do it all. See the list. It’s pretty long, in a corporate environment you might want to split it up between several people.(must be nice) Here’s what is a social media manage do.

  • Create the social media strategy
  • Create budgets for social media activities
  • Recruit and manage the social media marketing staff
  • Plan social media campaigns
  • Work with internal stakeholders
  • Manage social media campaigns and day to day activities
  • Manage presence in social networking sites
  • Brand advocacy
  • Community outreach
  • Manage a blogger outreach program
  • Build a brand ambassador network
  • Post and comment on relevant blogs
  • Seed content into social networks
  • Write editorial content
  • Create and upload videos
  • Engage in conversations and answer questions
  • Develop benchmark metrics to measure the results of social media programs
  • Analyze and evaluate social media campaigns and strategies
  • Report on effectiveness of campaigns
  • Monitor trends in social media
  • Monitor the activities of main competitors in social media
  • Monitor social space for brand and related topics and conversations
  • Work with other marketing branches to integrate different activities
  • Create and maintain a social media editorial calendar and posting schedule
  • Understand how the social media impacts search traffic
  • Manage change and adopt social media into the corporate culture

I do all of this while calling myself a mom consultant. Somehow I like that better. It just sounds more wholesome. “QC Supermom” the Mom Consultant

You like? Hire me! GO!

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